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Service domain

Research, Evaluation & Impact Measurement

Research and evaluation services that help organizations understand needs, assess implementation and outcomes, measure impact, generate evidence and improve policy and program decisions.

8 approved service lines

What this domain covers

Eight approved service lines spanning evaluation, measurement systems, impact assessment, Theory of Change, needs assessment, applied research, survey research and stakeholder insight work.

How we approach evaluation

We start with the decision, not the data. Before designing anything, we establish what the organization or its funder needs to decide. Evaluations designed without that anchor tend to measure what is easy to measure.

We make assumptions explicit. A Theory of Change is useful because it forces a program to state what it believes — that these activities, for this population, under these conditions, will produce these results. Once written down, those assumptions can be tested rather than presumed.

We design proportionately. A rigorous methodology the organization cannot execute produces worse evidence than a simpler design executed well. We match the design to available capacity, data systems and budget.

We report what the evidence supports. Where findings are strong, we say so. Where data is thin, the sample is limited, or results are inconclusive, we state that plainly. The level of causal inference we claim is determined by the design, the data, ethics and feasibility — not by what would be most flattering.

Overstated findings damage an organization’s credibility with the funders and oversight bodies that matter most to it.

Measurement that continues

Much of this work is building systems rather than producing a single study: indicator definitions the organization can apply consistently, collection protocols staff can follow, dashboards that update as data arrives, and reporting templates that meet funder requirements without a reconstruction exercise each cycle.

The intent is that measurement becomes an operating routine rather than a periodic project.

Approved service lines

All 8 services in this domain

Each service line carries an explicit scope boundary, so it is clear what a given engagement will and will not deliver.

4.1

Program, Process & Implementation Evaluation

Evaluates how programs are designed and implemented, whether processes operate as intended, and how implementation conditions influence performance and results.

  • Program evaluation design
  • Process evaluation
  • Implementation evaluation
  • Fidelity and quality assessment
  • Mixed-methods evaluation
  • Evaluation findings and recommendations

Scope boundary — Impact and outcome measurement may be included in an evaluation, but is also offered as a dedicated service when rigorous outcome measurement is the primary need.

4.2

Monitoring, Evaluation, Learning & Performance Measurement Systems

Designs integrated systems for indicators, data collection, monitoring, evaluation, learning, reporting and performance use across programs and portfolios.

  • MEL framework design
  • Indicator frameworks
  • Monitoring plans
  • Data collection and reporting systems
  • Learning agendas and review cycles
  • Performance measurement systems
  • Data-use processes

Scope boundary — This service builds the measurement system; individual evaluations or research studies may be commissioned separately.

4.3

Impact & Outcome Measurement

Measures program or intervention outcomes and, where appropriate, estimates contribution or impact using fit-for-purpose quantitative and qualitative designs.

  • Outcome frameworks
  • Baseline and follow-up measurement
  • Impact measurement design
  • Contribution analysis
  • Outcome tracking
  • Quantitative and qualitative impact evidence

Scope boundary — The level of causal inference is determined by the available design, data, ethics, feasibility and client requirements.

4.4

Theory of Change & Logic Model Development

Clarifies how activities are expected to produce outputs, outcomes and longer-term impact, creating a shared foundation for program design, measurement and evaluation.

  • Theory of change development
  • Logic models
  • Results chains
  • Assumption and risk articulation
  • Indicator alignment
  • Facilitated theory-of-change workshops

Scope boundary — May be delivered as a standalone engagement or as a component of program design, MEL or evaluation work.

4.5

Needs Assessments

Uses structured evidence to identify needs, gaps, priorities, demand, barriers and service requirements for target populations, organizations, communities or programs.

  • Community and organizational needs assessment
  • Gap and service-demand analysis
  • Stakeholder input
  • Secondary data review
  • Priority-setting methods
  • Needs assessment reporting

Scope boundary — Training-specific needs assessments are covered under Training Needs Assessment when the primary purpose is learning and workforce development.

4.6

Applied Research, Policy Analysis & Studies

Conducts applied research and policy studies that synthesize evidence, analyze options, examine implementation questions and produce decision-ready findings.

  • Applied research studies
  • Policy analysis
  • Evidence reviews
  • Landscape and environmental scans
  • Comparative analysis
  • Case studies
  • Research reports and briefs

Scope boundary — This service is research-oriented and does not constitute legal advice or formal regulatory interpretation.

4.7

Survey Research, Data Collection & Qualitative/Quantitative Analysis

Designs and executes surveys and mixed-methods data collection, then analyzes quantitative and qualitative evidence to answer program, policy and organizational questions.

  • Survey design
  • Questionnaire development
  • Sampling support
  • Interviews and focus groups
  • Quantitative analysis
  • Qualitative coding and analysis
  • Mixed-methods integration

Scope boundary — Operational BI and dashboard work is covered under Data Analytics when the primary purpose is ongoing management rather than research.

4.8

Customer, Stakeholder & Beneficiary Research and Insights

Generates evidence about customer, stakeholder and beneficiary needs, experiences, behaviors, satisfaction and barriers to improve programs, services and policy decisions.

  • Customer and beneficiary research
  • Experience and satisfaction research
  • Stakeholder research
  • Journey and barrier research
  • Voice-of-customer and beneficiary studies
  • Insight synthesis and recommendations

Scope boundary — When the goal is direct digital service redesign, findings may feed the Digital Service Design, User Experience & Customer Experience service.

Engagement approach

How an engagement in this domain runs

The emphasis shifts with scope, but the sequence is consistent.

  1. 01

    Discover

    We establish what decision the evaluation is meant to inform. An evaluation without a decision attached to it produces a report nobody uses.

  2. 02

    Diagnose

    We build the Theory of Change or logic model that makes the program’s assumptions explicit and shows what would have to be true for it to work.

  3. 03

    Design

    We select indicators, methods and data sources proportionate to the program’s scale and the organization’s capacity to collect data reliably.

  4. 04

    Implement

    We gather quantitative and qualitative evidence, check data quality, and analyze against the questions the evaluation set out to answer.

  5. 05

    Measure

    We report findings plainly — including inconclusive ones — with the limitations of the design stated rather than smoothed over.

  6. 06

    Sustain

    We set up ongoing monitoring so measurement becomes an operating routine rather than a periodic project.

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